Today we've released OfficeTalk 4.5.1. You can download it from the main Softalk website. Probably the most significant thing about it is that it now has a free single user license. Just download the 30 day trial and it reverts to a single user at the end of the period.
However, we're sure that most people that work in a team will want to register and stick with it 
.
If you don't know about OfficeTalk it's an alternative to Outlook, ACT! or Goldmine. Its biggest benefit is that it has actually been designed to help small and medium size organizations to collaborate and work together as a team. It provides shared calendars, task lists, contacts, email and project management. OfficeTalk's other big benefit is that it handles contacts properly by associating them with a company or organization. This makes it really easy to update records and you can see at a glance the history and pending activity.
Softalk's PR company (well actually that's me) has also experimented with issuing a 'social media release' about it. This is a new way of doing news releases or press releases and was pioneered by Shift Communications, a technology PR firm with offices in Boston and California. Softalk and BMA PR are one of the first to use this format and the beta of a new tool called PRX Builder, created by Shannon Whitley.
You can take a look at the release here:
- Softalk Media Center
- PRX Release
- PR Newswire (to follow shortly)
And a more traditional version here:
Very cool! Hope you post about the process and reaction.
Posted by: Todd Defren | October 18, 2006 at 01:24 AM